We are looking to recruit a Direct Marketing Officer to work as part of our Communications and Marketing team. This is a full-time role and will involve creating and delivering a donor development programme to increase lifetime value of our existing supporters, whilst managing the recruitment of new individual donors, across print and digital media. The role will work alongside the Head of Direct Marketing on planning and strategy to drive income for the charity.
Job Title: Direct Marketing Officer
Hours: 37 hours per week
Salary: £27,000 – £29,000 per annum depending on experience
Contract: Fixed term for 12 months with possibility of becoming permanent
Location: Penny Brohn UK, National Centre, outskirts of Bristol
Benefits: 25 days holiday per year + bank holidays + additional days over Christmas and New Year period. Free parking in a beautiful semi-rural setting.
Penny Brohn UK is excited to introduce this new role to its ambitious Direct Marketing team. Our vision is to ensure that all those affected by cancer can live well. To do this we are expanding our team to focus on effectively recruiting new individual donors with the best lifetime value, whilst investing time into our development programme for our existing supporters. Our new brand campaign also launches in 2019 and we intend for this to work hand-in-hand with the programme to maximise fundraising opportunities. The programme itself is in its infancy and the post holder will be able to shape and grow it from scratch.
Candidates should have previous experience of managing direct marketing based fundraising campaigns across a variety of media channels, as well as a strong knowledge of direct marketing techniques and principles. They will have a good understanding of the Fundraising Regulator’s Code of Practice and able to apply other relevant sector best practice. Project management skills are essential with regards to managing marketing campaigns as well as the ability to work to marketing and fundraising KPIs. The role is set within a fast paced environment so we require someone who will be comfortable with this and able to work collaboratively as part of a team or by using their own initiative. Candidates must demonstrate and apply excellent supporter care and a whole-hearted commitment to the vision and values of the Charity.
For further details, please download the job description.
Please complete the application form and the diversity and equal opportunities forms below and return them electronically to firstname.lastname@example.org (quoting job reference DMO318 in the subject line). Please do not send a CV. For queries please call the HR Department on 01275370071.
Timetable for appointment:
The vacancy will remain open until a suitable candidate has been found
1st Interview: TBC